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Personal reflections

Click Baits and Paying for Content

Before After It’s the same tweet but can you spot the difference between the two images? Of course, you should, The most obvious is the featured image and then the title. For many years, I’ve seen rebukes like this, a reminder of what is wrong with media space — misleading titles. However, I’ve come to […]

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Personal reflections

I wish I had known better…

I had just finished reading one of the best books I’ve come across on Negotiation titled Never Split the difference. As I read the last words of the book I said to myself, “ I wish I had known this 9 months ago, I’d have done better” Surprisingly I stopped and questioned myself, asking if […]

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Literary Excerpt

A Better Business Plan

  It’s not clear to me why business plans are the way they are, but they’re often misused to obfuscate, bore, and show an ability to comply with expectations. If I want the truth about a business and where it’s going, I’d rather see a more useful document. I’d divide the modern business plan into […]

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Personal reflections

Road to 100 Subscribers

In the beginning It started with a thought, “What if there was a Morning Brew like publication for Nigeria? I’d love to read something like that.” Why is everyone telling news the same way, what if I cut out most of the jargons and just tell the news the way I would tell a friend? […]

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Interview Personal reflections

Making financial Investments…

It started with a “You should come do an interview at the studio sometime,” I replied saying, “Sure, I’d love to”. Then I thought about it again and I asked myself are you sure? because I didn’t really think it through. Okay, this is how it really started. It started with a TV station looking […]